How to Talk to Homeowners about Electrification, Efficiency, and Building Science

Building Science Heat Pump HVAC Heat Pump Water Heating Residential On-Demand
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Cost
Free
Duration
50 minutes

Do you as a contractor know how to talk with homeowners? Energy efficiency and electrification upgrades are complicated—the average homeowner knows little about how exactly heat pumps, insulation, and other all-electric products work to improve a home. Contractors looking to boost their business should start with a detailed understanding of their audience and how to explain key topics to them.


Name
Peter Troast
Bio
Peter Troast is the founder and CEO of Energy Circle, the better building sector's leading marketing firm. For more than 12 years, he and his 26-person team have been exploring, testing, and proving out successful demand generation for high-performance homes and retrofits. He is a high-ranking speaker and teacher who openly shares his knowledge in support of elevating the adoption of more efficient, healthy, and comfortable buildings.
Provider
San Diego Learn

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